The new W95 series is the flagship of our LED 4K models. Mini-LED technology uses a backlight consisting of thousands of tiny LEDs to deliver high brightness, outstanding contrast and very low halo effect, while HCX Pro AI MKII technology allows you to enjoy a fully immersive Fire TV experience.
*Design, features and specifications are subject to change without notice.
*This image shows TV-65W95A.

The backlight in our TV screens with Mini-LED consists of thousands of small diodes that provide outstanding brightness and contrast range, while the technology minimizes the spillover of brightly lit objects into darker image areas, which provides an image reproduction without the halo effect that often occurs on conventional screens.

The new HCX Pro AI processor MK II in our premium TV models delivers absolutely accurate colors, contrasts and razor-sharp sharpness – perfect for fast-moving action, sports and, not least, gaming. With the help of AI, the TV also knows when you are watching sports, for example, and adjusts the picture and sound for you in the best way.

Dolby Atmos ® – used in both the newest cinemas and our premium TVs, the sound technology impresses with clarity, richness and depth. Sound effects are placed in a virtual sound space with great precision, and the atmosphere of the film envelops you.
*Dolby, Dolby Vision IQ, Dolby Vision, Dolby Atmos and the double-D symbol are trademarks of Dolby Laboratories Licensing Corporation.

Thanks to Game Mode Extreme, our new 4K LED models equipped with the HCX Pro AI MK II processor are ready for action. The latest revolutionary 144 Hz panel delivers both HFR (High Fame Rates) and VRR (Variable Refresh Rates) to give you stunning, high-resolution graphics without lag or stuttering, redefining cinematic brilliance and the entire gaming experience.